To be at forefront of offering relevant, risk based insurance solutions across all classes of insurance to both individuals and organizations.

• Integrity- We have strong ethical beliefs by which we conduct our business.
• Teamwork- We work together to ensure our customers are served efficiently
• Execute at Speed-Endeavour to execute our customer instructions quickly
• Exceed Customer expectations- Ensure we embody the spirit of excellence in all that we do.
• Collaboration – We seek to collaborate with all partners to ensure that our customers get the best solutions.

To consistently mobilize resources to create an Institution where all our staff and stakeholders are passionate about demystifying insurance and increasing its penetration.

• We are passionate about the managing of risk of our clients and this informs every decision we make.
• We strive to give the best value to all our clients and this we achieve by embodying a spirit of excellence in everything that we do.
• We offer relevant, tailor made solutions because we take time to understand the needs of every business or individual client.
• We understand that our clients have worked hard to be where they are and their assets need to be protected by a relevant insurance cover.